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Dune London is exploring strategic options for the business, including new investment, partnership or ownership, as founder and Chairman Daniel Rubin plans his retirement.
The footwear and accessories brand has appointed FTI Consulting’s M&A team to explore the options, with the process at an early stage and no decision yet made on the preferred route.
Dune said the process is intended to accelerate its next phase of growth in the UK and internationally, as the business looks to build on its expansion beyond its home market.
Rubin, who founded Dune in 1992, has grown the business from a UK retailer into an international omnichannel brand. It now operates across 37 markets, with more than 1,000 points of distribution across North America, Europe, the Middle East, APAC and Latin America.
The brand has continued to expand in the US through partnerships with Nordstrom and Dillard’s, while also growing its presence in Europe through digital platforms and department stores. It is also continuing to expand across the Middle East, APAC and Latin America.
“Dune has a strong brand and clear avenues for further growth, particularly internationally. This is an exciting opportunity for the business but is exploratory at this stage and no decisions have been taken,” Rubin told TheIndustry.fashion.
“We will consider any interest carefully and judge each option against what is right for the long-term development of Dune, our people and our customers.”
Dune said it has generated more than £130 million in revenue, with growth across its US business, while continuing to launch on new platforms in Europe including Zalando.
The potential change in ownership comes as Dune continues to focus on international expansion. In January, Rubin told TheIndustry.fashion that international sales accounted for 35% of the business, with a target to increase this to 55% within three years.
At the time, he identified the US as a key growth market, with Dune already selling through Dillard’s and beginning to expand its presence across Nordstrom stores.
Rubin previously told TheIndustry.fashion in 2024 that the business had emerged from the pandemic as a “smaller but stronger business”, with international growth now a key priority.
The latest process will now assess how Dune can support its next phase of growth and leadership as Rubin prepares to step back from the business he founded more than three decades ago.
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